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SmartScout Glossary
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API

API

What is an API? 

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Application Programming Interfaces (API) are an integral part of today's computing technology that allows thousands of software programs and applications to communicate with each other. Client-side applications send data information requests to server-side applications. 

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Servers use a vast network of protocols to understand the request and return the best matching results using data and algorithms similar to Google searches. 

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Before the invention of APIs, it limited software programmers in their ability to have thousands of different software programs work together to help programmers, business owners, and leisure users connect their favorite essential applications to each other for maximum productivity. 

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API Basics

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APIs communicate with each other via client and server-side programs. Software developers design client-side and server-side applications to perform essential functions inside their relevant software packages.

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Client Applications - Send authentic requests to servers. 

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Server Applications - Send responses to client-server requests. 

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Both application sets work together to respond to user inquiries with the best matching answer, data, or website. 

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What are the Most Popular APIs in Use Today? 

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There are many API types available for software developers and people who need to solve technology-related business issues. Using APIs allows remote applications to work together on carrying out simple and complex tasks for API users. 

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The most popular APIs in use today include the REST API, which connects thousands of user-friendly applications via cloud-based integrations online. 

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REST API - Representational State Transfer APIs operate using a defined set of functions that allow them to exchange HTTP data without saving data between requests. 

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The REST API functions much like a web browser by answering API requests without having to render results as a complete webpage. 

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Benefits of Using APIs

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Besides extending the functionality of software applications and programs, using APIs can speed up the process of software development. 

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A speedier software development process can help business owners and Amazon sellers keep pace with the speed of technology and update their accounts with the latest features that make it easier for Amazon to find, engage with, and purchase Amazon products online. 

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REST APIs are stateless, which means software developers rely on them because they integrate seamlessly into many existing software programs. 

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API Integrations are built-in API features that automatically update data transfers between clients and servers. 

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Amazon sellers can use API integrations like the AWS API to connect their Amazon Seller Central accounts with third-party data tools for product tracking, sales reporting, managing inventory, and customer service requests.

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APIs disseminate critical information across a wide variety of mobile and desktop programs. Software developers can connect APIs with the software that powers mobile devices for Android and iOS users.

 

They can also link with websites on desktops and laptop computers that sync protocols across portable and home-based devices. 

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Is There More Than One Type of API?

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Yes! There are a wide variety of API types. Enterprises and large corporations develop APIs for internal use and solving business data problems that require multiple software programs to connect for organizing and analyzing data. 

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They developed other APIs for public use. There are also developer-only APIs designed to solve complex technology problems. Below, we summarize the most common API types used to solve software development and business technology problems. 

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Private APIs

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Private APIs are leveraged by large enterprises like Amazon to connect internal business systems with reporting data. They developed these proprietary APIs for exclusive use in enterprise-sized organizations and limit access to the organizations' information technology teams and employees. Most private APIs are funded by companies internally and don't require paid access. 

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Public APIS 

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There are public-based systems that anyone can access. These APIs are not exclusive to corporations or single users. Anyone can connect to a public API with the understanding that they must adhere to the API protocols, including paying a fee to connect to paid API services. 

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Composite APIs 

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When businesses and software developers encounter complex software issues that require the use of multiple software programs written in different languages, they can use Composite APIs to address the issues. Composite APIs combine two or more API functions to solve complex technical issues.  

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People who use APIs know how to leverage this technology, which allows a wide variety of different software types to communicate with each other by following a set of prescribed protocols. 

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Amazon APIs for Amazon Sellers 

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Sellers looking for proprietary Amazon APIs will find there are many options available to choose from. Amazon sellers who want to take advantage of using Amazon APIs to create customer engagement and product sales can research API integrations for managing Amazon sales, Amazon ads, and other integrated features of Amazon. 

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