You want good data. You don’t want to pay a kings ransom for it. We get this out there first because it is the largest distinguishing factor between SmartScout and Stackline. Stackline, a Seattle based analytics company charges $10k a month plus. SmartScout as a tool is a fraction of the price. Stackline targets high end enterprise and based on their latest raise, they have to show high revenue.
SmartScout is bootstrapped and started with the new seller in mind. Our enterprise plans are 10-20% of what Stackline charges. We want to get the data in as many hands as possible. But does that affect the quality of the data? Hardly. Founder of SmartScout, Scott Needham, with a top 20 Engineering School Masters degree has been selling on Amazon for over 10 years and $300m in revenue under his belt.
This is why you’re here. You want to be able to understand what the opportunities are and where you should make your move. We’ve got a full article here on what it takes to get estimates. SmartScout’s approach is to show as much information as possible. We show our work. What do we mean by showing our work? We break down every product, variation and then show how it all adds up. You can click through and see more data in every part of the SmartScout platform. What type of stuff can you see by zooming in? An organized product list with sales rank, average price, average number of FBA sellers, 1p vs 3p breakdown, average product size, review rating and we do this for a category, a seller, a brand, a product and search terms.
We find that we’re often within 80-90% accuracy. We get more accurate every day.
Stackline is also an incredible tool. Unfortunately, it’s a black box. And according to this review on G2, they aren’t always correct. This leaves you wondering what exactly you’re getting by spending $10k+ a month.
End to end detail. That’s what you want on a present and historic basis. This chart below shows what you’d be getting with SmartScout. Look at the overlay of where Stackline is covering.
This is the perspective difference of a team that is executing an Amazon selling business from the ground up. Details matter.
Lumio, previously called Foenix, was a social media analytics company that helped brands like Audi, David Jones and Red Balloon source legitimate influencers for social media campaigns.
“We were essentially the Instagram police and called out fake influencers left, right and centre. It was fun and all, but there is only so many bikini chicks you can look at on Instagram before you start losing your mind.”
Dan, Co-founder and CEO of Lumio
“After this, we both took up golf on during the week and started eating fancy dinners at the local Country Club... Ha. This is not what happened at all. We suck at golf and love eating Guzman Y Gomez.”
Adam, Co-founder of Lumio
Whilst in Germany, Dan worked with with brands such as Daniel Wellington and BMW - Ja!
Adam worked with clients like Vodafone, TAFE NSW, Adobe and also won the 'Good Design Australia' award for his work on the Seatfrog website.
The name "Relume" is born.
To relight or rekindle (a light, flame, etc.)
To do this they would have to build a company that would be profitable in its first year. Not the next Uber of *insert clever idea*.
“Relume was an opportunity for us to build a profitable business, not a startup that bleeds cash, whilst doing what we love to do. It also allows us to learn about all types of businesses and the problems they deal with. These are all opportunities that we could potentially solve for in the future. For now, our goal is simple, we want to build a kickass business which means we really want our customers and the Webflow community to succeed too.”
Dan, Co-founder of Relume
Stackline and SmartScout offer keyword data. Smartscout has simply more windows into the digital shelf of Amazon. We have a 30 day rank tracker and keyword relevancy charts that helps you see more than you feel you should. It's that good.
SmartScout is researching competitive advertisements. We show win rates across all of Amazon’s advertising products. For example, who’s winning the top placement for “protein drink”. We know. We know for the top 2 million search terms and make this readily available. Find out who your competitors are on your entire catalog, not just a select few products.
SmartScout is not only a research suite competitive with Stackline. We have been busy building cutting edge tools that you have to see to believe. Take for example our Traffic Graph. Here you can see where traffic is moving from product to product.
Then we have an FBA calculator designed specifically for optimizing your packaging to reduce those pesky FBA fees.
SmartScout is live in 9 international Amazon marketplaces. See what brands are winning in market share in each of these countries. With the challenges of international logistics, it’s no surprise that there are opportunities that competing brands haven’t figured out.
We don’t want to decide for you. It’s your brand and your money. Before jumping into a year long contract, there’s certain things that you just have to know.