Stackline Alternative and comparison for data accuracy

Stackline vs SmartScout

Price Comparison

You want good data. You don’t want to pay a kings ransom for it. We get this out there first because it is the largest distinguishing factor between SmartScout and Stackline. Stackline, a Seattle based analytics company charges $10k a month plus. SmartScout as a tool is a fraction of the price. Stackline targets high end enterprise and based on their latest raise, they have to show high revenue.

SmartScout is bootstrapped and started with the new seller in mind. Our enterprise plans are 10-20% of what Stackline charges. We want to get the data in as many hands as possible. But does that affect the quality of the data? Hardly. Founder of SmartScout, Scott Needham, with a top 20 Engineering School Masters degree has been selling on Amazon for over 10 years and $300m in revenue under his belt.

Data Accuracy

This is why you’re here. You want to be able to understand what the opportunities are and where you should make your move. We’ve got a full article here on what it takes to get estimates. SmartScout’s approach is to show as much information as possible. We show our work. What do we mean by showing our work? We break down every product, variation and then show how it all adds up. You can click through and see more data in every part of the SmartScout platform. What type of stuff can you see by zooming in? An organized product list with sales rank, average price, average number of FBA sellers, 1p vs 3p breakdown, average product size, review rating and we do this for a category, a seller, a brand, a product and search terms. 

We find that we’re often within 80-90% accuracy. We get more accurate every day.

Stackline is also an incredible tool. Unfortunately, it’s a black box. And according to this review on G2, they aren’t always correct. This leaves you wondering what exactly you’re getting by spending $10k+ a month.

Data Coverage

End to end detail. That’s what you want on a present and historic basis. This chart below shows what you’d be getting with SmartScout. Look at the overlay of where Stackline is covering.

This is the perspective difference of a team that is executing an Amazon selling business from the ground up. Details matter.

SmartScout Data Levels

1

1. Root Category

1p vs 3p
Top level Revenue
Number of Brands
Number of ASINs
2

2. Subcategory

Market Share
Historic Revenue
Average Price
Price
3
3
After collectively failing a number of business ventures, Dan and Adam finally have their first break. Together they build Lumio with a team of 7 other legends.

Lumio, previously called Foenix, was a social media analytics company that helped brands like Audi, David Jones and Red Balloon source legitimate influencers for social media campaigns.

“We were essentially the Instagram police and called out fake influencers left, right and centre. It was fun and all, but there is only so many bikini chicks you can look at on Instagram before you start losing your mind.”

Dan, Co-founder and CEO of Lumio

Adam catches wind of Dan’s early success and slides into his DM offering help. Dan politely accepts.

3. Brand

International Marketplaces
Subcategories
Search Terms
Advertising
Products
Historic Revenue
Brand Score
4
4
Lumio gets acquired by German company, Influencer DB. Yeww! 🎉

“After this, we both took up golf on during the week and started eating fancy dinners at the local Country Club... Ha. This is not what happened at all. We suck at golf and love eating Guzman Y Gomez.”

Adam, Co-founder of Lumio

4. Seller

Categories
Brands
Products
Historic Seller Ratings
Seller Map
5
5
Dan is shipped off to work with ze Germans as Head of Product at Influencer DB.

Adam decides to stay in Sydney and cut his teeth as a Product Designer with one of Sydney's leading design studios.

Whilst in Germany, Dan worked with with brands such as Daniel Wellington and BMW - Ja!

Adam worked with clients like Vodafone, TAFE NSW, Adobe and also won the 'Good Design Australia' award for his work on the Seatfrog website.

5. Product

Frequently Bought Together
Historic Revenue
Variations
International Marketplace
Digital Shelf- Relevancy
Advertising
Organic Impression Reach Over Time
6
After spending time apart, Dan and Adam begin to plan their next moves and rekindle their business partnership.

The name "Relume" is born.

relume

verb

[ri-loom]
To relight or rekindle (a light, flame, etc.)

6. Keywords

Frequently Bought Together
Historic Revenue
Variations
International Marketplace
Digital Shelf- Relevancy
Advertising
Organic Impression Reach Over Time
Dan moves back to Sydney to join a Global startup incubator called Antler. He convinces Adam to join him.
April 2020
🚀 relume launches
For various reasons, Dan and Adam decide to turn down a $100,000 investment from Antler and start their own business venture, without taking outside investment.

To do this they would have to build a company that would be profitable in its first year. Not the next Uber of *insert clever idea*.

June 2020
After building 11 websites on Webflow in under 6 weeks as a way to test a number of business ideas, Dan and Adam decide to stick to what they know best and launch Relume - a company that designs and builds beautiful Webflow websites.

“Relume was an opportunity for us to build a profitable business, not a startup that bleeds cash, whilst doing what we love to do. It also allows us to learn about all types of businesses and the problems they deal with. These are all opportunities that we could potentially solve for in the future. For now, our goal is simple, we want to build a kickass business which means we really want our customers and the Webflow community to succeed too.”

Dan, Co-founder of Relume

1
Root Category
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

1p vs 3p

Top level Revenue

Number of Brands

Number of ASINs
2
Subcategory
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Market Share

Historic Revenue

Average Price

Price
3
Brand
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

International Marketplaces

Subcategories

Search Terms

Advertising

Products

Historic Revenue

Brand Score
4
Seller
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Categories

Brands

Products

Historic Seller Ratings

Seller Map
5
Products
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Frequently Bought Together

Historic Revenue

Variations

International Marketplace

Digital Shelf-Relevancy

Advertising

Organic Impression Reach Over Time
6
Keywords
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Rank Tracking

Brand Comparison

Relevancy Quadrant

Historic Keyword Ranking
2
Subcategory
CORPORATE AND PERSONAL TAX RETURN PREPARATION

Market Share

Market Share

Historic Revenue

Average Price

Price
3
Brand
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

International Marketplaces

International Marketplaces

Subcategories

Search Terms

Advertising

Products

Historic Revenue

Brand Score
4
Seller
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

Categories

Categories

Brands

Products

Historic Seller Ratings

Seller Map
5
Products
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

Frequently Bought Together

Frequently Bought Together

Historic Revenue

Variations

International Marketplace

Digital Shelf-Relevancy

Advertising

Organic Impression Reach Over Time
6
Keywords
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

Rank Tracking

Rank Tracking

Brand Comparison

Relevancy Quadrant

Historic Keyword Ranking

Explore SmartScout’s features here.

1
Root Category
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

1p vs 3p

Top level Revenue

Number of Brands

Number of ASINs
2
Subcategory
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Market Share

Historic Revenue

Average Price

Price
3
Brand
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

International Marketplaces

Subcategories

Search Terms

Advertising

Products

Historic Revenue

Brand Score
4
Seller
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Categories

Brands

Products

Historic Seller Ratings

Seller Map
5
Products
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Frequently Bought Together

Historic Revenue

Variations

International Marketplace

Digital Shelf-Relevancy

Advertising

Organic Impression Reach Over Time
6
Keywords
WE PREPARE FINANCIAL STATEMENTS ON THE FOLLOWING BASIS

1p vs 3p

Rank Tracking

Brand Comparison

Relevancy Quadrant

Historic Keyword Ranking
2
Subcategory
CORPORATE AND PERSONAL TAX RETURN PREPARATION

Market Share

Market Share

Historic Revenue

Average Price

Price
3
Brand
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

International Marketplaces

International Marketplaces

Subcategories

Search Terms

Advertising

Products

Historic Revenue

Brand Score
4
Seller
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

Categories

Categories

Brands

Products

Historic Seller Ratings

Seller Map
5
Products
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

Frequently Bought Together

Frequently Bought Together

Historic Revenue

Variations

International Marketplace

Digital Shelf-Relevancy

Advertising

Organic Impression Reach Over Time
6
Keywords
BOOKKEEPING, SOFTWARE ASSISTANCE, AND ADVICE

Rank Tracking

Rank Tracking

Brand Comparison

Relevancy Quadrant

Historic Keyword Ranking

Keyword Research + Competitive Ad data

Stackline and SmartScout offer keyword data. Smartscout has simply more windows into the digital shelf of Amazon. We have a 30 day rank tracker and keyword relevancy charts that helps you see more than you feel you should. It's that good.

SmartScout is researching competitive advertisements. We show win rates across all of Amazon’s advertising products. For example, who’s winning the top placement for “protein drink”. We know. We know for the top 2 million search terms and make this readily available. Find out who your competitors are on your entire catalog, not just a select few products.

Market Share

Amazon is a marketplace with millions of revenue at the table. If you’re not winning here, someone else is. Revealing what brands and products are dominating any of the 40,000 subcategories is key. We have

We have every brand on Amazon and the different subcategories they are in. Stackline forces you to pay more for each category. We give everything with a single subscription. We will let you do the math on that one.

Other Tools

SmartScout is not only a research suite competitive with Stackline. We have been busy building cutting edge tools that you have to see to believe. Take for example our Traffic Graph. Here you can see where traffic is moving from product to product.

Then we have an FBA calculator designed specifically for optimizing your packaging to reduce those pesky FBA fees.

International Marketplaces

SmartScout is live in 9 international Amazon marketplaces. See what brands are winning in market share in each of these countries. With the challenges of international logistics, it’s no surprise that there are opportunities that competing brands haven’t figured out. 

We don’t want to decide for you. It’s your brand and your money. Before jumping into a year long contract, there’s certain things that you just have to know.