Utilizing the "frequently bought together" section of other Amazon products translates into a sales increase of up to 35%. But trying to understand Amazon's uniquely-built recommendation engine can be tricky and time-consuming.
Smart Scout's unique Traffic Graph reverse searches this engine to show you where your competitors are getting their traffic from and the best places to advertise your products.

Simply enter any keyword or ASIN in the search field, and SmartScout instantly builds your personalized Traffic Graph, a visual traffic flow of every related product.


Understand your customers better by identifying their traffic patterns around any product in your subcategory. Know their purchasing habits, instead of guessing.
Boost sales by advertising on the product pages that are recommending your competitor's products through the "frequently bought together" section.
There is no other tool like Traffic Graph. Anywhere.
Visualize every complementary product easily with product images and graphs.
Traffic Graph is included for free with a SmartScout subscription.
Designed to make you money through targeted advertising.
The Frequently Bought Together Graph (also called the Traffic Graph) is a SmartScout feature that visualizes Amazon’s “frequently bought together” product relationships, revealing how products are connected through Amazon’s recommendation algorithm and where customer traffic flows.
The Traffic Graph helps sellers understand how products are linked via complementary buying patterns, uncover high-traffic opportunities, and identify the best product pages to target with ads or bundling strategies.
It shows all products that customers often buy together with a given ASIN or keyword search, ranked by estimated traffic strength and revenue, giving sellers insight into natural cross-sell opportunities.
Yes. By identifying which related products generate the most customer traffic, sellers can target their Amazon ads on complementary product pages where buyers are already primed to purchase, helping improve ad ROI.
This tool is valuable for Amazon sellers, private label brands, wholesale buyers, and agencies who want to uncover complementary product pairings, boost visibility, and increase conversion rates through better product insights and ad targeting.
Simply enter a keyword or ASIN into the tool’s search box — SmartScout builds a visual graph showing all related “frequently bought together” products. You can then explore the connections, sort by traffic strength, and export data for ad campaigns or product strategy.
