In 2025, there's little room for error. That’s why we’ve launched three powerful tools designed to give Amazon brands and agencies more control, faster insights, and better decisions—without digging through endless reports.

The Promotions Tracker shows you every Prime Exclusive Deal and Lightning Deal a brand is running—down to the time of day. Timing is everything in eCommerce, and this tool helps you monitor exactly when brands launch their promotions, so you can connect the dots to ranking boosts, Buy Box wins, or traffic surges. Whether you’re analyzing your own promos or benchmarking competitors, you’ll see how and when deals are being used. Curious when your top competitor spikes in sales? This will show you the timing and frequency of their deals.

The Buy Box Map gives you a visual of Buy Box ownership and shipping speeds across the U.S., state by state. Regional dynamics matter more than ever with the rise of 1P vs. 3P sellers and varying fulfillment speeds. This map gives you clarity on who’s winning the Buy Box and how quickly they’re delivering in different parts of the country. Competing with a brand that dominates in the Midwest but struggles on the coasts? Planning an FBM rollout? You’ll now know exactly where the gaps and opportunities are.

Custom Segments let you break free from Amazon’s rigid subcategory system and group products your way—by ingredients, price point, parent brand, form factor, or any criteria that fits your strategy. It’s flexible and powerful. Want to compare all probiotic powders under $25 across multiple brands? Or isolate your competitors by ingredient stack? Now your data aligns with your business strategy, not just Amazon’s structure.

Margins are tight. Competition is sharp. And time is short. These tools aren’t built for data junkies—they’re made for operators who need to make smart, fast decisions. Whether you’re leading a brand or managing a client portfolio, this is how you stop reacting and start forecasting.

Ready to see what smarter selling looks like? Explore these tools now inside your SmartScout dashboard.