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SmartScout Glossary
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MoM (Month over Month Growth Rate)

MoM (Month over Month Growth Rate)

What is month over monthly growth rate for Amazon sellers?

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The month-over-month growth rate for Amazon sellers is one of the e-commerce giant's metrics that shows sellers using Amazon Web Services the percent of the increase in net sales from one month to the next for products handled through Amazon fulfillment centers in the United States.

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MoM is a crucial indicator of revenue growth that tells Amazon sellers how well their e-commerce store performed in the previous quarter.

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Amazon sellers who want to calculate net income can use their third-quarter and fourth-quarter results from Amazon fulfillment centers to predict revenue growth.

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Month-over-month growth is the key to boosting your sales and rankings on Amazon

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These Five Best Practices Can Increase Your Monthly Sales and Position You as a Top Amazon Seller

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1. Focus on high-quality products - Make sure your products are of the highest quality and meet the requirements of Amazon's guidelines.

2. Follow Seller Central guidelines - If you're following Amazon's policies, your listings will be more compliant and likely to be approved.

3. Create a winning listing strategy - Research what's popular and make sure your listing meets or exceeds buyers' expectations.

4. Get customer reviews and feedback through Amazon feedback - Use Amazon feedback to ensure that your customers are happy and that you're providing the best possible service.

5. Optimize your images - Make sure your pictures are high-quality and convey the message you want to send to buyers.

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How To Calculate the Monthly Growth Rate for Amazon Sellers

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Divide the total sales by the number of active listings on Amazon at the end of each month. This will give sellers an accurate indication of how many new listings are converted into customers monthly. With this information, you can improve your marketing efforts and boost your sales and rankings.

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What Are Some Best Practices for Growing Amazon Sales Month Over Month?

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Some best practices for growing Amazon sales monthly are:

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1. Make sure you have a well-optimized Amazon listing with great photos and descriptions that match your products. Having high-quality images and correctly describing your items will make it easier for buyers to find what they're looking for and purchase.

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2. Create brand new listings regularly, as it will help in boosting clicks and sales. By listing new items on Amazon every few weeks, you'll be able to keep your inventory fresh and generate more sales.

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3. Use keywords throughout your titles, descriptions, tags, etc., to optimize your listing for better visibility on search engines. This way, buyers can find your product faster when looking for it online.

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4. Keep track of Amazon reviews to make changes or enhancements to your listing based on customer feedback. You can improve your product's quality and increase sales even further.

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Optimize Your Amazon Listing and Increase Traffic and Ranking

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1. Add new and relevant keywords to your listing: By adding keywords to your product listing, you'll help increase visibility for your product and may drive more traffic to your Amazon page.

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2. Optimize your images: Make sure your pictures are of good quality and include all the necessary information about the product, such as dimensions, weight, and description.

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3. Write well-detailed product descriptions: Provide clear and concise information about the product, including features, specifications, and customer reviews.

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4. Include helpful customer reviews: Provide at least one customer review for every five products you list on Amazon. This will help improve the visibility and ranking of your products.

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5. Follow Amazon's guidelines closely: Make sure that you are following Amazon's guidelines closely so that you don't face any penalties or fines from the company.

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What Are Some Tips for Creating Powerful Product Descriptions That Convert?

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When writing powerful product descriptions that convert, there are a few things to remember.

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First and foremost, make sure you have all the necessary information about your product included. This includes specifications, features, and benefits. Be sure to write in an exciting and engaging style that hooks your reader from the first sentence.

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Use compelling images and videos to illustrate key points and make your product stand out.

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Keep revisions low -focus on perfecting your content rather than making multiple changes at once. This way, you'll ensure you're sending the right message to potential buyers and that your descriptions are easy to understand and read.

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