Multi-country Inventory is an excellent way for Amazon sellers to expand their online e-commerce business to other countries. It allows them to store and sell products in other countries while significantly reducing shipping costs and getting products to Amazon Prime members faster.
Amazon Multi-Country Inventory has several benefits, including reduced shipping times with Amazon FBA shipping and Amazon Prime.
In addition, using MCI gives an Amazon seller the ability to tap into new markets by advertising their Amazon business listings throughout countries in Europe, like the UK or Germany.
Sellers need an Amazon Seller Account, a business located in at least two countries, and access to the Amazon Multi-Country Inventory Tool to access MCI features.
Once Amazon sellers have these items, they can start listing your products on Amazon in other countries. Multi-country Inventory is a great way to increase profits and avoid paying customs and VAT fees for selling products in Europe.
Reduce shipping costs by sending your products directly from one country to another.
To set up your multi-country Inventory, create a listing in the desired languages, and Amazon will take care of the rest.
To transfer Inventory between countries on Amazon, you must use the Fulfillment by Amazon (FBA) service in the Amazon seller app or Seller Central.
FBA is a great way to reduce your workload as it takes care of everything for you - from picking, packing, and shipping products to taking care of customer services. Amazon handles your shipping, storage, customer service, and tax payments.
After creating an Amazon seller account, enrolling in FBA services is the next step for third-party sellers to take towards selling in countries like Italy, France, Poland, Spain, and a wide variety of other European countries.
You can use FBA to have your products stocked and shipped from Amazon warehouses in multiple countries simultaneously. This will help to save on shipping costs and time spent managing Inventory.
Amazon handles the bulk of customer orders through Amazon's fulfillment centers.
Sellers have more time to focus on honing their business model and increasing their e-commerce conversion rate by setting up targeted ad campaigns like the Amazon Buy Box.
Targeted ad campaigns can appear inside Amazon and on third-party e-commerce sites like Walmart. Ad visibility can expand to display on popular social media networks like Twitter, Instagram, and Facebook.
To set up FBA, you'll need to create an Amazon account for each country you want to sell. After that, you'll need to create a product catalog for each country.
You can also set up sales channels like eBay, Shopify, or your website(s). Finally, taxes (if applicable) will also vary depending on where your products are sold.
Multi-Country Inventory on Amazon isn't without its risks, but the vast majority of sellers find it to be successful. The first downside is that you may receive only some of your sales from one country.
Amazon automatically sends orders to the seller's primary country, even if the product is sold in other countries. However, most sellers make this work for them by keeping track of orders from each country and then taking action to fulfill them as best as possible.
Another potential downside to using the Multi-Country Inventory is having a plan for how you will use it. Otherwise, you risk running into any unforeseen issues.
For example, if you're using Multi-Country Inventory to sell products in multiple languages, make sure you have a system to translate all the product descriptions into the target language.