SmartScout Changelog

Ask about TikTok Shop creators, their videos, and brand performance directly in the AI Analyst and in AI assistants connected to SmartScout. You can now follow a product from the creator who promoted it through to the revenue it earned, and compare a brand's TikTok sales against its Amazon sales in a single question.
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What you can ask
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• Creators: "Who are the top TikTok creators by the revenue they drive?" · "Which creators drive the most sales for this shop?" · "Show me the top creators in Beauty"
• Content: "What are the top performing TikTok videos by views?" · "Which videos are driving revenue for this product?" · "Show me shoppable videos for this brand"
• TikTok vs Amazon: "How does this brand do on TikTok compared to Amazon?" · "Which brands sell more on TikTok than on Amazon?"
• Fulfilment</strong>: "What share of this shop's products are fulfilled by TikTok?" · "Which sellers ship their own stock rather than using TikTok fulfilment?"
• Efficiency: "Which creators earn the most revenue per follower?" · "Which creators promote the widest range of products?"

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Good to know
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• Creator revenue is the revenue credited to a creator for products they promoted. Where several creators promote the same product they are each credited a share, so creator figures should not be added on top of shop or product revenue.
• Fulfilment is shown where it is known. Where a product's shipping method has not been captured, it is left blank rather than guessed.
• Video performance over time covers roughly the last three months. Anything longer is not available yet.
• When asking which creators drive revenue for a brand, name the shop or the brand rather than a product keyword. It is both faster and more accurate.
• TikTok Shop coverage is still expanding, so totals reflect what has been collected so far rather than the entire marketplace.